Hazel Thacker

The Adaptavist Group


Branding
Illustration


The Adaptavist Group is a global technology and solutions organsation, working in 160 countries worldwide. I worked with them on a rebrand to reflect their evolution as a hub for their family of brands. The work included developing an accessible brand palette, illustration style and a comprehensive set of brand guidelines. 

The rebrand has been successful, supporting a more vibrant presence and accessible practices across their global operations.

Watch a video Q&A about the project here.





An illustration I made to go with a Q&A about the rebrand on the Brew Digital Resource Hub.




Contact
hazelthackerdesigns@gmail.com
@hazel.designs on Instagram
Hazel Thacker on LinkedIn